When Lorcia stepped into the Auganic team, her alignment was immediate, guided by shared values and a clear sense of purpose. Everything she commits to is rooted in intention, and her work consistently reflects a moral compass that prioritizes impact over personal gain. For Lorcia, this partnership is about contributing to a legacy that encourages young people to look up to public figures for the right reasons. 

As our spokesperson, Lorcia represents Auganic with authenticity and conviction. Her endorsement is grounded not in what she stands to gain, but in what she believes we can collectively contribute to the communities we serve. With a deep desire to initiate meaningful change across diverse spaces, this collaboration became a natural and powerful fit. Through her voice, our message finds clarity, strength, and resonance. 

Lorcia Cooper is a name widely recognized across South Africa, whether through television, theatre, or the contemporary dance scene. Regarded as one of the most respected dancers of her generation, her career spans an impressive body of work both on stage and behind the scenes in major international productions. Beyond dance, her acting journey has seen her featured in beloved local productions such as Backstage, The Queen, and the critically acclaimed The Lockdown, for which she received a SAFTA award. Most recently, she has appeared in M-Net’s Deon Meyer adaptation, Still Breathing. 

While her achievements are remarkable, what matters most to us is who she is beyond the spotlight. She is grounded, intentional, and deeply committed to using her platform to inspire positive change. We are honored to have her part of the Auganic community.